Convergence Conversation Event, 26 November 2009
"Tackling Sport & Convergence"
New Products, New Markets, New Opportunities
On: Last Thursday, 26 November 2009
From: 18:00 - 20:00
At: Intellect Offices, The Board Room, WC1B 5EE
Chair: Ved Sen, ThinkPlank
Speakers: Tim Morgan, Mint Digital
Barry Bridges, Tempero Ltd
Jonathan Milne, ooyala
Worth an estimated $400bn worldwide, the global sports industry is increasingly driven by multi-faceted connections via digital technology. At this convergence conversation we tackled the ever engaging issue of sport and convergence.
Convergence has not only helped to drive the use of technology within sport itself, but its commercialisation and interactivity as well. Now an integral part of the relationship between sport and consumer, technology enables increased information, coverage, and engagement with fans; creating new business opportunities and markets in the process. This symbiotic relationship means sport is increasingly dependent on broadcast and the media for revenue streams. As broadcasters and content owners undergo significant change in the wake of shifting platforms, it has never been more important to understand exactly where the value in sport will migrate to?
Understanding the shifting effects presented by convergence, and learning how to capitalise upon them is then essential for club, broadcaster, ISP, content owner, and manufacturer alike.
With new products, new markets, and new opportunities, how can we maximise the value of sport?
Conversationalists came along after work and joined us at this meeting to listen, learn, contribute and network - over a glass of wine.
Date: Was held on Thursday 26 November 2009
Venue: Intellect Offices, The Catalyst Group Room, WC1B 5EE
Time: 18:00 - 20:00 - registration from 17:30
Cheese & Wine provided
Questions that needed answering included:
- How is convergence changing the shape of sport?
- What role for technology within sport?
- How can clubs ensure they utilise convergence?
- How can broadcasters benefit from technological advancements?
- Where are the next real opportunites?
- Where’s the value?
- How will DRM issues playout?
- What role for manufacturers?
- What role for ISPs?
Who was talking?
The conversation was chaired by:
- Ved Sen, Founder & CEO, ThinkPLANK
Guest Speakers were:
- Andy Bell, Mint Digital
- Barry Bridges, Tempero Ltd
- Jonathan Milne, ooyala
Why should I attend these Conversations?
Within a closed, personal and informal setting, you will gain access to key industry players within a range of industries. With increased critical knowledge you are guaranteed to improve your business performance by taking part in a hot debate amongst a dynamic group of people.
How much will it cost me?
This event is free of charge.
How do I book?
1. sign on to the Convergence Conversation website (if not already done so)
2. you will then be able to book for each event (see 'Event registration' top right of this page)
3. any problems contact us here
Venue and time
- Venue: Intellect, 10-12 Russell Square, London, WC1B 5EE
- Time: 1800 – 2000
- Registration: from 17:30
Nearest mainline/tube stations
• Russell Square Underground Tube Station. See Map
For further information :
Contact Camilla Young: E camilla.young@intellectuk.org or T 020 7331 2028



1. At 6 Nov 2009 10:03, Matt Holt wrote:
Really looking forward to this. I work for Kinship Networking, we create bespoke, agile social networks for brands and businesses. We're doing quite a lot of work in sport at the moment, particularly around commercial sports teams using social networking technologies to engage their fan base and reach new customers in emerging markets. Keen to chew the sporting fat with other technologists.